Technology leaders
You need to reduce integration risk, data fragmentation and brittle point-to-point connections.
Service
Integration & API Development
We connect your CRM and business systems into one reliable flow — REST and GraphQL integrations, approved WhatsApp Business Cloud API messaging, and data synchronisation — so data stops being re-keyed and your customer view becomes whole.
- API & integration engineering
- WhatsApp Business Cloud API
- Data synchronisation & middleware
- Customer 360 design
What's included
Everything the integration work covers
API & integration engineering
Reliable REST and GraphQL integrations with tested contracts and documentation.
WhatsApp Business Cloud API
Approved messaging connected to CRM and workflows, respecting platform and consent rules.
Data synchronisation & middleware
Keep systems consistent with monitored synchronisation where direct integration is not enough.
Customer 360 design
A unified customer view across systems and channels.
Why integrate
Systems that speak to each other
We connect your CRM and business systems into one reliable flow — REST and GraphQL integrations, approved WhatsApp Business Cloud API messaging, and data synchronisation — so data stops being re-keyed and your customer view becomes whole.
Re-keyed data
The same information typed into multiple systems, with drift and reconciliation effort.
No system-to-system flow
Tools that cannot pass data to each other, so people become the integration.
Unowned conversations
Customer messaging that lives outside the CRM and cannot be tracked or governed.
SYNCData syncConsistent
ConnectedSystems linked
In syncTwo-way updates
MonitoredErrors flagged
CRM ⇄ ERPOrders & customers2m agoIn sync
CRM ⇄ WhatsAppConversationsjust nowIn sync
Web forms → CRMNew leads5m agoIn sync
Customer 360One unified record across every system
How the engagement works
A structured path from design to a reliable integration
01
Define the data contract
Document field ownership, identifiers, validation rules, permissions and the business event that triggers each transfer.
02
Build and test the connection
Implement the interface against available test environments. Cover authentication failures, missing fields, repeated events and partial responses.
03
Design recovery and visibility
Agree retry behaviour, reconciliation checks, logs and alerts. Assign an owner for unresolved failures and document safe replay procedures.
04
Release and document dependencies
Record credentials ownership, endpoint versions, usage limits and support responsibilities so future changes are traceable.
Who this service is for
Built around the teams and systems involved
Operations leaders
You need information to move between teams and systems without re-keying or manual reconciliation.
Customer-facing leaders
You need customer conversations and activity connected to one accountable record.
How we evaluate success
Measures tied to the real operating need
Consistent records
Reconcile identifiers and agreed fields across source and destination, including updates and cancellations.
Recoverable failures
Demonstrate how an operator detects, investigates and resolves a failed transfer without duplicating work.
Useful data freshness
Compare transfer timing with the operational need rather than treating every process as real-time.
Industries we serve
View all industries Connected systems for every industry
IT & SoftwareSystem integration
ManufacturingCRM ⇄ ERP
Real EstatePortal & CRM sync
EducationSystem of record
HealthcareRecords & messaging
Trading & DistributionOrders & stock syncCASE STUDY
From disconnected systems to one connected operation
See how we connect CRM, ERP, messaging and web so information moves with the work — no re-keying, no conflicting records.
Read case studiesFrequently asked questions
Questions about integration & API development
Can you connect a system without an API?+
We first check supported exports, imports and vendor options. A file-based transfer may be appropriate. Unsupported access or screen automation can be fragile, so limitations and maintenance costs must be explicit.
Who owns the master customer record?+
That decision is made during design, sometimes at field level. The integration must know which system can create or overwrite each value to avoid update loops and conflicting records.
What happens if a connected system is unavailable?+
The design specifies timeouts, retries, failure visibility and recovery. The right behaviour depends on whether a delayed action is safe and whether the destination supports duplicate detection.
Can you improve an existing integration?+
Yes. Share its purpose, interface documentation, failure examples and available logs. A review can identify whether targeted repairs are sufficient or a redesign is warranted.
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